Apple Opens First European IOS Center in Naples


The news spread in seconds throughout Italy with a blaze of enthusiasm.  Apple, the company founded by Steve Jobs, has made an agreement with Italian educational institutions,  to establish its first European iOS App Development Center in Naples, Italy.  Apple will support Italian teachers in training about 600 young developers, giving them the opportunity to become competitive coding professionals.  This news might represent a game changer for the area which is home to some of the finest Italian universities but it is also high in crime and unemployment.   

“Europe is home to some of the most creative developers in the world and we’re thrilled to be helping the next generation of entrepreneurs in Italy get the skills they need for success,” said Tim Cook, Apple’s CEO. “The phenomenal success of the App Store is one of the driving forces behind the more than 1.4 million jobs Apple has created in Europe and presents unlimited opportunities for people of all ages and businesses of all sizes across the continent.”

 Guest blogger: Pierpaolo Basso  @mediaonweb 

Guest blogger: Pierpaolo Basso


The Apple Center will be crucial to understand the inner technology behind the creation of  apps for the Apple Store,  giving young developers the opportunity to work towards improving their own careers as well as building a real high-quality technology hub in Southern of Italy.  

A lot of people are wondering why Apple chose Naples and why now.  The answers could be many, but in this period of economic ups and downs, this project must be considered a propeller for a relaunch of Italian innovation opportunities.  Tim Cook himself, the current CEO of Apple, came to Rome to give further confirmation about the serious commitment of the Cupertino’s company.

We believe that this collaboration will bring positive long-term effects to the area.   We also underline how Apple itself gave great emphasis to this news, making us speculate that this might be the first pillar of a strategy encompassing similar initiatives globally.   

Overall, Italian IT seems to be experiencing a resurgence, in fact, almost at the same time as Apple announced its project,  IT leader Cisco Systems said it will invest 100 million dollars in Italy, through a detailed plan which involves educational institutions and private companies.